Nike to air Kaepernick ad during National Football League season opener

Nike to air Kaepernick ad during National Football League season opener

Nike to air Kaepernick ad during National Football League season opener

The two-minute spot, titled "Dream Crazy" depicts an inspirational montage of athletes overcoming adversity to chase their dreams that is sequenced with a narraration by Kaepernick.

The ad shows Kaepernick staring at an American flag, and Kaepernick says at the conclusion, "Don't ask if your dreams are insane, ask if they're insane enough".

According to ESPN's Darren Rovell, the new ad features several prominent athletes who have partnered with Nike, including Serena Williams, LeBron James and Odell Beckham Jr.

The ad is voiced by Kaepernick and features him, along with National Basketball Association star LeBron James, tennis champion Serena Williams, New York Giants wide receiver Odell Beckham Jr. Joshua Perry, a former Ohio State University football player who retired from the NFL in July, ask people to donate their Nike items to people who would appreciate them.

The ad prompted many people online to threaten to boycott the company, while some went so far as to throw out their Nike gear or burn it.

"Everything that Nike's doing with Kaepernick is incredible", he said.

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"I have the utmost respect for Nike and how they do anything - nothing is on a whim".

On Monday, news broke that Colin Kaepernick is starring in a new Nike ad. Others praised Nike for its gutsy ad campaign. "However, it is also a risky strategy in that it addresses, and appears to take sides on, a highly politicized issue".

As the figures above reveal, Nike customers are 10 percentage points more likely than the general public to appreciate it when companies have a moral message (78% to 68%). Our members and, for that matter, any American citizen, understands when the law enforcement profession is being insulted - we have no doubt they will make their purchases with that insult in mind.

"A lot of observers position Nike as a revolutionary", Morgan said. Nike responded by posting an image of her on social media with the line "You can take the superhero out of her costume, but you can never take away her superpowers". As numbers from YouGov's Plan & Track show, 34% of USA adults have a positive opinion of Kaepernick, while 31% have a negative one.

"I don't know how many millions of dollars he got from the Nike contract, but it doesn't sound like much of a sacrifice to me", Brammer said.

"I feel like they can choose or they cannot choose". Just as many identify as being either black (22%) or Hispanic (23%) as they do being white (46%).

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